News for 2011
The Branding of Santa
December 18th, 2011 in Branding Emails
Seeing Red
Santa, Saint Nick, Father Christmas-whatever you call him, he’s been around centuries longer than Coca-Cola. But have you ever wondered how he built his image as a jolly, plump, and joyful red-suited bearer of gifts? This is our story on The Branding of Santa. To view the Email, click here.
Seventh Annual GreenLight Emerald Evening
December 9th, 2011 in In the Community
Monderer Design donated design and event communication services for the Seventh Annual GreenLight Emerald Evening held at the Park Plaza Castle. This year, the GreenLight Fund announced it’s six portfolio organization, Single Stop USA, to the Boston community. The Emerald Evening was a huge success for Single Stop USA thanks to the support of our generous hosts and sponsors. More than $400,000 was raised through this event which will allow Boston community college students (starting with Bunker Hill Community College) to focus on their education, rather than financial pressures holding them back, and move up the economic ladder. Single Stop USA helps low-income community college students stay in school by giving them easy access to financial resources and other services they need to make ends meet.
Northeastern MBA Corporate Residency Brochure
November 22nd, 2011 in Project Launch
Hot off the press is a new brochure, designed by Monderer Design, for Northeastern University's College of Business Administration. The title "Employers are talking about MBA residency" speaks to the presentation of first-hand comments from employers who have hired Northeastern MBA students for six-month corporate residency assignments within their companies. The design features engaging photos and strong quotes from individuals within top companies such as Staples, State Street, General Electric Aviation, Harvard Pilgrim Healthcare, and Hasbro.
New Bredin Branding Launched
November 18th, 2011 in Project Launch
Bredin has been helping leading companies develop profitable, long-term relationships with SMBs since 1991. Monderer Design developed a new corporate identity, website, HTML newsletter, twitter presence, stationery and supporting collateral, moving them from Bredin Business Information to Bredin. The new website can be seen here. Bredin helps clients understand SMB needs and concerns through original market research, and helps clients achieve their revenue goals through impactful acquisition and retention programs.
2011 MIT Sloan CFO Symposium Branding
November 18th, 2011 in Announcements, In the Community
Monderer Design is in its eighth year of providing event sponsorship and design talent to MIT Sloan Club of Boston’s yearly conference events. The 36-page conference program brochure, event/location signing and on-line communications, designed by Monderer Design, provides important information about the days’ agenda, keynote, panel titles and locations, and speaker biographies. The brochure is offered to all attendees of the event, and is used for market future MIT Sloan events.
The Branding of Thanksgiving
November 17th, 2011 in Branding Emails
Let’s Talk Turkey
Ever wonder how “branding” has affected our understanding of the upcoming holidays? This is our story on The Branding of Thanksgiving. To view the Email, click here.
Monderer Design designs U.S. Cluster Mapping Website for Harvard Business School and the U.S. EDA
October 6th, 2011 in Project Launch
The U.S. Commerce Department’s Economic Development Administration (EDA), along with the Institute for Strategy and Competitiveness at Harvard Business School, announced the launch of the beta version of the U.S. Cluster Mapping website, a new tool that can assist innovators and small business in creating jobs and spurring regional economic growth. Monderer Design developed the design for the project.
The site, accessible at www.clustermapping.us, provides cluster initiatives and other economic development organizations an opportunity to register in a national database. The registry allows initiatives to showcase their activities and events to a wider public, search for appropriate partners across the nation, and learn from best practice examples of their peers. The site also provides free access to a rich database on the profile and performance of clusters and regional economies.
Seventh Annual GreenLight Gala
September 16th, 2011 in In the Community
Monderer Design donated design and event communication services for the Seventh Annual GreenLight Gala held at the Colonnade Hotel. This year, the GreenLight Fund announced it’s six portfolio organization, Single Stop USA, to the Boston community. The Gala was a huge success for Single Stop USA thanks to the support of our generous hosts and sponsors. More than $330,000 was raised through this event which will allow Boston community college students (starting with Bunker Hill Community College) to focus on their education, rather than financial pressures holding them back, and move up the economic ladder. Single Stop USA helps low-income community college students stay in school by giving them easy access to financial resources and other services they need to make ends meet. For more information on the event, click here.
Monderer Design Adds Two New Clients
September 12th, 2011 in Announcements
Two new clients have chosen Monderer Design to work on branding and marketing communication projects. They are Rive Technology in Cambridge, MA — developer of innovative materials-based solutions for catalytic and separations processes such as those in the petroleum refining, chemicals, and biofuels industries; and EBI Consulting in Burlington, MA — providing environmental health, safety and sustainability, due diligence, technical and management consulting services to a diverse base of real estate, telecom, life sciences, healthcare, academic/laboratory and manufacturing clients.
The Branding of Father’s Day
June 22nd, 2011 in Branding Emails
A Brand Called Dad.
Pops. Father. Himself. The Big Guy. The Old Man. Dear Old Dad. No matter what you call him, your Dad certainly deserves a day, maybe even a whole weekend. This is our story on The Branding of Father's Day. To view the Email, click here.
Monderer Brands GreenLight Fund Golf Tournament
June 14th, 2011 in Project Launch
Monderer Design was selected by the GreenLight Fund of Cambridge, MA, to develop and design invitation and event communications for the Fund’s 6th annual VCs vs. Entrepreneurs Golf Tournament. Monderer designed and produced on-line invitations, 48-page program book, welcome and sponsor signing, T-shirts, pin flags, event logo and event website. Over $200,000 was raised to support the Family Independence Initiative.
Monderer Design Event Sponsorship and Program Design for MIT Sloan CIO Symposium
May 18th, 2011 in Announcements
Monderer Design is in its eighth year of providing event sponsorship and design talent to MIT Sloan Club of Boston’s yearly conference events. The 52-page conference program brochure, event/location signing and on-line communications, designed by Monderer Design, provides important information about the days’ agenda, keynote, panel titles and locations, and speaker biographies. The brochure is offered to all attendees of the event, and is used for market future MIT Sloan events.
Solectria Renewables Renews Datasheets and Advertising
May 17th, 2011 in Announcements
Solectria Renewables, LLC, the leading U.S. based grid-tied photovoltaic inverter manufacturer for residential, commercial and utility-scale solar installations, turned to Monderer Design to re-envision, design, develop and produce 10 datasheets and a new Ad design. The final solution reorganized information into a system of clean formatted datasheets presented in three groupings: Inverters, Combiners and Web-Based Monitoring Systems. New full-page Ads play off the tagline “Built for the Real World,” and utilize real-world imagery “on-site” imagery from their installations with testimonials from each location.
Natalie Wiener, Marketing Manager for Solectria Renewables says, “I’ve worked with many agencies and design companies during my career. Nothing beats Monderer. Monderer Design was a great company to work with. Stewart and Jessica were extremely knowledgeable and talented. Should we need to do any graphics work in the future, we know we could rely on their talents to get our message across in a clear, concise way.”
Creative Financial Staffing Website Launches
May 12th, 2011 in Project Launch
Today, Monderer Design launches Creative Financial Staffing’s new website. Creative Financial Staffing (CFS) is one of the world’s largest, privately owned accounting and financial placement companies. Since our founding in 1994, CFS has established numerous offices in the United States and the Caribbean.
Monderer Design and Canaccord Genuity Team up for Growth Conference
May 10th, 2011 in Announcements
Monderer Design was selected by Canaccord Genuity of Boston, MA and Toronto, ON, for the third consecutive year, to brand, develop, design and produce print, on-line and signing communications for the 31st Annual Global Growth Conference to be held in Boston this coming August.
The 3-day Global Growth Conference brings together some of the world’s most innovative small- to mid-cap companies and institutional investors together, to share knowledge, discuss trends, build relationships, identify opportunities and to ignite global ideas for growth.
Harvard Business School Turns to Monderer Design
May 9th, 2011 in Project Launch
Two programs offered by the Harvard Business School were not attracting enough students. So, HBS turned to Monderer Design to develop new HTML emails and print brochures to promote their Summer Venture in Management Program and 2+2 Program. After completing the design components, Nathalie Roberts, Senior Marketing Project Manager at Harvard Business School reports “Application numbers for SVMP jumped 40% from last year.”
The Branding of Mother’s Day
May 2nd, 2011 in Branding Emails
A Brand Called Mom
Contrary to popular belief, Mother’s Day was not conceived in the boardroom of Hallmark. But why do we really celebrate this holiday? This is our story on The Branding of Mother's Day. To view the Email, click here.
Advanced Electron Beams selects Monderer Design
May 2nd, 2011 in Announcements
Advanced Electron Beams (AEB), a leading provider of electron beam technology firm in Wilmington, MA. has selected Monderer Design to develop, design and produce a new promotional brochure promoting their “Blu” platform technology.
AEB replaces traditional thermal and chemical production processes with its compact electron beam emitters that harness electrons to enable cleaner, less expensive and more efficient production.
Optikos Brings New Vision to Website Design
April 25th, 2011 in Project Launch
Monderer Design has redesigned the corporate website for Optikos Corporation, the world’s leading manufacturer of equipment for the measurement of optical image quality.
Utilizing our M-Power methodology (illuminate, energize, generate, radiate and transform), Monderer went through a process of discovery to determine new website information communication goals, value-added propositions, benefits, messaging, expertise and navigation structures. The end result is a website built on 4 key navigation categories: Testing, Products, Engineering and Manufacturing. The site was designed and coded using Expression Engine CMS and jQuery. The site’s unique feature was that viewers could categorize products based on application (Lens Testing, Sensor/Camera Testing) and by industry (Commercial, Military and Medical).
The Branding of the Easter Bunny
April 19th, 2011 in Branding Emails
A Rabbit Tale
What does a giant rabbit who hides colored eggs and candy have to do with Easter? And how did this big bunny become such an integral part of spring’s biggest celebration? This is our story on The Branding of the Easter Bunny. To view the Email, click here.
Harvest Power Energizes New Communications
April 4th, 2011 in Announcements
Harvest Power, based in Waltham, MA, the leader in producing renewable energy and fertilizer products from organic waste, has hired Monderer Design to develop new brochures and information sheets for some of their facilities in California and in British Columbia.
The company manages organic waste using an advanced technology platform that produces renewable energy, in the form of electricity and natural gas, and high value soil and organic fertilizer products.
PrimeraDx Signs Up Monderer for New Website and Branding
April 4th, 2011 in Announcements
PrimeraDx, the Multiplex PCR Company, has chosen Monderer to develop revised branding, new corporate Website, Exhibit Booth, Advertising and a new system of supporting marketing communication materials. PrimeraDx, of Mansfield, MA has developed multiplexed, quantitative and cost effective assays using its proprietary STAR technology implemented on the walk-away ICEPlex instrument platform; the next generation qPCR Platform.
Monderer Refreshes Viewfinity Website
March 28th, 2011 in Project Launch
Viewfinity, the innovator of privilege management and application control solutions, selected Monderer Design to redesign their corporate website. Through our design process and understanding of client information and website goals, Monderer was able to reorganize and develop a new site map/navigation structure, implement a new system of imagery, architect clear call-to-action message areas, and develop a website that allows for a consistent user experience.
Viewfinity, Waltham, MA provides privilege management and application control for desktops, laptops and servers. Viewfinity empowers enterprises to meet compliance mandates, reduce security risks, and lower IT costs.
Kronos Connects with Monderer Design for Conference Communications
March 25th, 2011 in Project Launch
Monderer Design developed a custom IQS (innovation + quality + speed) identity, conference Email Template, and a 36-page Kronos Connections 2011 Program Brochure for Kronos, Chelmsford, MA. Kronos Incorporated is the global leader in workforce management solutions that enable organizations to control labor costs, minimize compliance risk, and improve workforce productivity.
Northeastern University Selects Monderer for Corporate Residency Brochure
March 9th, 2011 in Announcements
The Graduate School of Business Administration of Northeastern University has once again selected Monderer Design to design, develop and produce a new brochure that promotes their unique six-month MBA Corporate Residency Program.
Progress Software Selects Monderer for New Magazine
February 8th, 2011 in Project Launch
Monderer Design has been working with Progress Software for many years, assisting with brochure, information literature and electronic advertising design. This year, Progress selected Monderer to create, design and produce a brand new quarterly magazine for employee, called IN PROGRESS. An employee survey told the company that it needed to do much better at communication. This new magazine, like the survey, is a step towards improving the way Progress Software shares perspectives and information, and encourages employees to help transform the company into a high-growth, high-performing and highly valued enterprise solution provider.
SolidWorks World 2011 Conference Communications Designed by Monderer Design
January 26th, 2011 in Project Launch
Monderer Design recently completed a variety of design projects for Dassault Systèmes SolidWorks Corp. of Concord, MA. The SolidWorks World 2011, an annual International Conference and Exposition, was held January 23-26 in San Antonio, Texas. Monderer Design developed and designed event Posters, electronic Invitations, presenter PowerPoint templates, 92-page Final Conference Program brochure, User and Reseller Agenda pocket guides, and Partner Agenda sheets. The conference is the industry’s largest annual 3D CAD event.