Designing a better night’s sleep with Nightingale

We created a branding system and comprehensive suite of supporting materials for Cambridge Sound Management’s first consumer product, Nightingale. This innovative device is the first smart home sleep system on the market – and helps improve the lives of individuals who struggle to get (and stay) asleep at night. Nightingale masks common indoor and outdoor noises by using innovative technology that blankets your room with neutralizing sound. Our clean, modern and approachable branding solution positions Nightingale as a premium product and helps clearly define how the device works, why it works better, and why it’s so critical to have a good night’s sleep. 

Design deliverables and support included identity development, product packaging, icons, technical illustrations, quick-start guide, Kickstarter webpage (successfully funded), product brochure and website, and assistance with the UX design for their iOS and Android mobile app.

Client

Cambridge Sound Management

Site Link

http://www.meetnightingale.com

Deliverables

Identity

Branding

Website

Packaging

Brand Marks

Nightingale Logos

Website Design

Nightingale Web Display

Benefit Icons

Nightingale Icons Alt

Supporting diagram

Nightingale Diagram

Applied branding to mobile app

Chart design

Masking Common Sounds3

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