Building Identities that Inspire

Your brand identity is the visual representation of your company’s reputation. Its goal is to convey the attributes, values, purpose, strengths, and personality of your organization. A well-designed identity helps you differentiate your business and position your brand.

To us, identity design is the cornerstone of any branding initiative. But it’s not an easy task. It can take lots of research, sketching and multiple rounds of design concepts to come up with a final approved logo that captures your brand. And when you see it out in the world, it is a very rewarding experience.

Designing logos and logotypes is one of our favorite client assignments. It requires a trained designer who understands typography, color theory, and how to create marks that work brilliantly in both large and very small sizes.

Identity design can be very subjective. It takes an experienced design firm to guide you to the most successful solutions. At Monderer Design, our customized questionnaire helps to jump-start the process, clarifying your vision, goals, audiences, messaging, values, mission, product/service offerings and brand personality.  It enables us to keep the process on track and ensures that we’re on target in visualizing the best solution.

Most of the time, a logo is just one part of the solution. At Monderer Design, we can help an organization develop a thorough brand identity system that provides a unified vision, along with tools that helps your team build the brand, consistently and within guidelines. 

Finally, after the brand identity has been launched, we help nurture your brand over time, making sure it’s being used in a flexible but unified way that continues to resonate with all your stakeholders.

Please view examples of our Identity work below.  We look forward to partnering with you.  

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  • Nag Final Identity 02 01
  • Comet Identity Final 2
  • Hbs Sei25 Deco 01
  • Mit Sloan Boston Alumni Assoc Color
  • Concentric
  • Mihi
  • Equallogic
  • Shawsheen River Greenway
  • Nightingale
  • Ocata Therapeutics
  • Red Arrows
  • Parx Solutions
  • Aczent
  • Poseidon Water
  • Vivo
  • Sigilon
  • Healthedge
  • Apparent Networks
  • Monument Brewery
  • Belmont Media Center
  • Kallix
  • Residential Logo
  • Bredin
  • Novogy
  • Bad Girl
  • Load More

View some of our recent branding projects

So what’s our ideal project? Yours.

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